NOTAS: | "The second edition of this classic offers the first comprehensive economic examination of the global competitive restructuring that is now occurring as a result of the U.S. Telecommunications Act 1996. Updated with extensive data analysis on the contours of the "new economy", the book identifies strategic options that will help position your firm for continued success, and guides you to the most effective methods of building and enhancing competitive advantage in new markets. You learn how to project emerging business opportunities precipitated by deregulation and the convergence of the telephony, broadcasting, and computer sectors." |